LOCAL PEOPLE. LOCALLY COMMITTED.

Are You Advertising Your Property Effectively?

Do You Know Your Target Audience?

Knowing your target audience is usually the jumping-off point when looking to advertise a product, a service, or even a property. Knowing your target audience, in other words, knowing who you want to buy your property will let you know what type of staging you want to give it, what kind of pictures you should take to highlight those spaces, and where you should advertise it to reach your target audience.

Where are You Advertising?

Now it’s time to decide what place would be best to advertise your property. If you’re looking to reach a younger audience, digital marketing is probably your best option. If you want to reach an older audience, you might want to look into traditional advertising like newspaper ads and open houses.

Do You Have Good Pictures?

Lastly, having good pictures (and videos!) of your property is essential when advertising a property. Make sure that your pictures tell a story and allow potential buyers to get an idea of the house before they even step foot in it. Great pictures can also boost your advertisement and allow it to stand out from others posted on the same platform. Photography tip: Nowadays, it isn't necessary to have professional equipment to achieve great pictures and videos. It’s perfectly fine to use your phone camera to take pictures of the spaces; just make sure to have good lighting and choose the right angles to show your property’s best angle.